OLAPLEX
AMPLIFIYING OLAPLEX'S VOICE THROUGH DIGITAL DESIGN AND CAMPAIGNS.
CONTENT STRATEGY
In 2022, we partnered with Olaplex’s in-house team to define a content strategy that embodies its commitment to innovation, performance, and hair health, delivering a seamless digital experience that fosters connection, inspires discovery, and drives engagement.
Hyper-realistic 3D model of Olaplex haircare product rendered by Rhee Design for use in digital campaigns.
3D MODELING
For Olaplex, RHEE DESIGN crafted hyper-realistic 3D models of their product line, seamlessly blending creativity and technical precision. These models served as a vital tool in shaping the creative direction of photoshoots and were also utilized as standalone assets in high-impact digital campaigns.
Social media asset for Olaplex by Rhee Design, featuring product close-up with vibrant background and brand tagline.
SOCIAL MEDIA
Rhee Design is an integral partner in delivering cohesive, visually striking social media assets that elevate brand presence and drive success.
EMAIL
As a trusted partner to the in-house team, Rhee Design creates cohesive, elegant email campaigns that embody the brand’s voice, deepen customer connection, and support business growth.
roduct detail page design strategy for Olaplex, showcasing clean layout, product information, and elevated digital branding.
PDP STRATEGY
Following initial research in 2022, we defined the content strategy and buckets to align with Olaplex’s brand objectives, and have since assisted in asset production and execution.